A Beginner's Guide to Export: Step-by-Step Process

Exporting is no longer limited to big corporations. Today, many small businesses and individuals can access international markets thanks to technology and modern logistics networks. However, before starting, it's important for aspiring exporters to understand the export process to ensure smooth and compliant operations.

 

The first step is market research. Business owners must identify countries with high demand for their products. This can be done using data from Statistics Indonesia (BPS), the ITC Trade Map, or by participating in international trade expos. Next, entrepreneurs must ensure their business is legally registered, with a Business Identification Number (NIB), a tax number (NPWP), and permits appropriate to their product type.

 

The next step involves aligning products with the standards of the destination country. For instance, food products must include English labels, nutritional facts, and clearly marked expiration dates. Export documents like invoices, packing lists, delivery orders, Export Declaration (PEB), and Certificate of Origin (COO) must be properly prepared to clear customs smoothly.

 

Shipping is another vital element. Exporters can choose sea freight (more affordable) or air freight (faster). Logistics partners such as DHL, FedEx, or freight forwarders can help manage deliveries. Payment should be secured using methods like Letters of Credit (L/C), PayPal, or wire transfers through remittance.

 

Starting small is the best way to learn the ropes. Many successful exporters began by selling through international marketplaces like Etsy, Amazon, or eBay. With determination and a willingness to learn, exporting can transform from a dream into a long-term growth strategy.